Patented Innovative Camouflage Products Ecommerce Business

17 Years Online

Hailey, ID

Copy link to this page to clipboardLink
Print Print

Overview

Year Established
2008

Business

Description

Business Overview

This business is THE one-stop shop for all things camouflage. From cutting-edge patterns to durable, high-performance gear, they have everything needed to stay hidden and comfortable in the wild. Family owned and operated, the brand is sold predominantly on Amazon and their ecommerce website in the sports, outdoors & hunting niche.

With its global reach, robust product range, cutting-edge technology, and a commitment to quality and competitive pricing, the company is well positioned for sustained growth and expansion in the years ahead!

Key Benefits

• Licensed and Proprietary Designs with potential to expand into additional products
• Extensive Media Library: Hundreds of videos and images available for marketing use
• Trusted Brand: 1,144+ reviews with a 4.9 Star average on the website, plus 1,865+ reviews with a 4.6 Star average on Amazon
• Longevity: Brand and website operating successfully since 2008
• Continuous Innovation: Over 15 years of R&D, with regular product updates driven by customer feedback

Marketing

Current marketing strategies include:
• Influencer Collaborations
• Affiliate Program
• Consistent Social Media Engagement
• PPC Advertising - primary focus has been on • Amazon PPC and Facebook advertising

With the right expertise or agency support in optimizing and scaling campaigns effectively across platforms to drive traffic to the website through paid ads, presents a great growth opportunity.

Operations

This is an owner operated company, with the first owner working approx. 2 hours/week and the second owner working approx. 20 hours/week overseeing all details of the business operation. Additionally, there is one contractor whose anticipated hours going forward will be closer to 2-3 hours per month.

Growth Prospects

This business is perfectly positioned for a new owner to take the site to the next level of growth. Strategies to continue business growth and profitability are:

• Improve Website Conversion
• Scale and Optimize social media advertising
• Expand Ads to additional platforms beyond Facebook and Google
• Grow Influencer Marketing
• Increase Independent brick-and-mortar retail sales
• Re-Enter Walmart, Cabela’s, and Sportsman’s Warehouse
• Reduce Ad Spend on Amazon PPC
• Optimize Amazon listings for better performance
• Expand and Optimize sales on eBay and Etsy
• Grow and Leverage email marketing campaigns

Sale

Reason for Selling

Pursue Other Interests

Training/Support

Yes

Premises

Location

Hailey, ID

Copy link to this page to clipboardLink
PrintPrint

Contact The Seller

0/1000

*By clicking the Send Message button, you acknowledge that you have read, understood and accept the Terms and Privacy Policy of this site.

Listed by:

Click To See 360-203-7800

*Notice Regarding Third Party Advertisements: This Ad and all the contents are created and provided by the advertiser who is solely responsibile for the contents including without limitation, text, audio, video, images and links to other websites. We assume no liability or responsibility for the contents or the linked websites. Please click on links to Terms and Privacy Policy at the bottom of this page for additional information about the ads appearing on our sites.

Report problems with this listing

Ad Id: kt2148 | 13769